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119

BUSINESS SECTORS

imagine

Three years since its establishment,

imagine Sdn Bhd has moved on from

the mindset of a start-up to now

expanding its business portfolio and

services beyond connectivity.

The company is steadily cementing

its position in the mobile market

as it continues to churn out better

products and services and as a

provider for micro, small and medium

enterprises (MSMEs) that can help

them grow.

In an interview, imagine Chief

Executive Officer (CEO) Suzanna

Suharju reaffirmed the company’s

strategy to be the telco provider that’s

best for families and communities.

The company is always looking for

ways to engage with its customers

to obtain feedback that can help

determine the kind of products and

services it can help provide.

“We’re anticipating seeing significant

development in our product offerings

for the year ahead, with the steady

rollout of faster bandwidth for fibre

and 5G technology,“ said the CEO.

For everyday life and

businesses

With

the

constantly

evolving

technology,

imagine

ensures

to continuously adapt to the

transformation while ensuring the

quality of its products and services.

Using data analytics and based on

the local demand, imagine introduces

products and services to improve its

customer’s quality of life.

“Things like mesh WiFi, home security

and our promotions featuring the

latest mobile phones are a result of

feedback from our customers. All this

supports our approach to being ‘Best

for Family’,” said Suzanna.

As for its Enterprise business clients,

imagine is more geared to helping

them manage their business. Imagine

has partnered with international and

local companies to bring solutions and

services such as device protection

service and cyber security, going

beyond connectivity.

This shows how high imagine values

collaborations and partnerships not

just from international players but

also in terms of supporting the local

ecosystem.

“Our customers are at the forefront

of our business strategy, so we

understand and appreciate the role

that we play in achieving Brunei Vision

2035 and making Brunei a Smart

Nation,” said Suzanna.

Milestones

The CEO also shared several exciting

milestones in the past year. For its

business and enterprise clients,

CEO of imagine Sdn Bhd Suzanna Suharju with officers and staff of imagine at the launch of their new loyalty programme.