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ENTREPRENEURSHIP
Various initiatives have been set in
place to develop entrepreneurship in
the country. One recent initiative is the
Learning Management System (LMS),
introduced by Brunei Shell Petroleum
Company Sdn Bhd (BSP) and Shell
LiveWIRE Brunei for the Energy Business
Academy
and
Entrepreneurship
programmes.
The launch is part of BSP and Shell
LiveWIRE Brunei’s efforts to support
digitalisation for both organisations
and maximise the programme's reach
within the country, especially for young
and tech-savvy entrepreneurs. With the
online platform, business owners have
greater flexibility to go through the
available content at their own pace and
convenience.
Shell
LiveWIRE
Brunei,
BSP’s
entrepreneurship arm and Social
Investment
Flagship
programme,
has also been running courses and
workshops for potential business
owners in pursuing entrepreneurship.
The Business Plan Series and Bright
Ideas workshops are the most well-
received by the public.
During the launch of LMS, a Mentor
Open Day segment was also held to
promote mentorship with the use of
Shell LiveWIRE Brunei’s Mentor With
Us (MWU) mobile app. It was held in
collaboration with the Shell LiveWIRE
Brunei alumni and Brunei Mentors
for Entrepreneurs Network (BMEN),
a business mentorship initiative
conducted by Darussalam Enterprise
(DARe) in collaboration with Brunei’s
ASEAN Business Advisory Council
(ABAC). BMEN gathers leading business
people, professionals, and subject
matter experts in Brunei to provide
guidance and insight to micro, small
and medium enterprises (MSMEs)
on the different aspects of running a
business. BMEN is implemented by
DARe in collaboration with Brunei’s
ABAC and is the local arm of the ASEAN
Mentorship for Entrepreneurs Network.
While youth entrepreneurship plays a
vital role in creating jobs for economic
growth, setting up a new business is
not a first career option for many young
graduates. One of the initiatives to help
tackle thiswas the ‘Become aSuccessful
Owner Manager (BSOM)’ workshop
recently held by Shell LiveWIRE Brunei
and supported by Universiti Teknologi
Brunei (UTB) as a strategic partner
through the Enterprise Office.
The workshop aimed to encourage
the participants to have a deeper
understanding
of
the
local
entrepreneurship
ecosystem
and
to equip them with tips and tricks
to become successful owners and
managers. Participating universities
included
UTB,
Universiti
Brunei
Darussalam (UBD), Universiti Islam
Sultan Sharif Ali (UNISSA), Politeknik
Brunei and the Institute of Brunei
Technical Education (IBTE).
Meanwhile, various agencies and
departments also lend a helping
hand in aiding the growth of
entrepreneurship in the nation. The
‘Guide on How to Open A Business
101’ workshop was recently held by
the Brunei-USA Association (BUSA) in
collaboration with DARe to promote
youth entrepreneurship. The workshop
aimed to help aspiring entrepreneurs
decide if their idea is worth pursuing, as
well as to figure out how to move from
ideation to implementation.
The workshop also detailed how
to register a business locally and
the documents required for most
businesses to operate as well as looking
at a business structure, working on an
organisational chart and identifying
gaps.
BUSA President Salimah binti Haji Saim
said she hoped that by the end of the
workshop, participants would be able to
identify target customers and gaps to
minimise risks when starting a business,
as well as understand the different
types of documents needed to register
a business in Brunei Darussalam.
Other examples of initiatives to
promote entrepreneurship include
the signing of a memorandum of
understanding (MoU) between Shell
LiveWIRE Brunei and the Federation of
Brunei Malay Entrepreneurs (PPPMB),
where both have made a joint
commitment to enhance, advance
and strengthen collaboration between
both parties, with regards to training
and
development
programmes,
organisational
development
and
business development. Both parties
are keen on developing entrepreneurs
through skills training and workshops.
The newly signed MoU serves as a
general framework to encourage
collaborations in various areas ofmutual
interest, specifically in the discipline
areas, between Shell LiveWIRE Brunei
and PPPMB.