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88

Borneo Bulletin Yearbook 2020

Securing your future with proper

Financial Planning

AIA Brunei is the largest commercial life

insurance company in Brunei and has served

generations since it was established in 1957.

Over the past six decades, the company

has grown to be a trusted household name,

helping people achieve financial security with

innovative solutions at different stages of life.

As part of its services, AIA Brunei provides

Financial Health Check, identifying customers’

goals, establishing their priorities and

assessing the options available to achieve

their goals. This process provides a sound

foundation for AIA Brunei’s customers to build

a secure financial future.

An important aspect of planning to achieve

financial goals is to seek expert advice. AIA

Brunei has a team of dedicated representatives

to assist our customers planning for their

financial future.

AIA Brunei General Manager Kenneth Ling

believes that financial literacy should be taught

at a young age.

Ling feels that with financial planning, and an

understanding of how to apply financial literacy

skills and use financial resources, your life and

future will change for the better with financial

security.

Financial literacy starts with the simple

concept of savings. The key is to pay oneself

first and prioritise their savings, said the

general manager. Many people pay their

bills first or give in to temptations when they

receive their pay. The remaining amount

goes towards their savings. This is not the

right formula, said the general manager. It is

important to practice self-discipline instead of

giving in to instant gratification.

In 2020, AIA Brunei successfully transferred

its business from AIA Company Limited, Brunei

Branch to AIA Singapore Private Limited, Brunei

Branch. AIA Singapore Private Limited is a

prominent life insurer with a long history of

close to 90 years in Singapore.

AIA Brunei was previously set up as a branch

of AIA Company Limited, which is incorporated

in Hong Kong and regulated by the Hong Kong

Insurance Authority. With the business transfer,

AIA Brunei is aligned with AIA Singapore Private

Limited’s legal and operational structure. This

alignment allows a streamlined approach, so

that AIA Brunei can operate more efficiently

and meet its customers’ needs. The existing

terms and conditions of AIA Brunei’s policies

remain unchanged.

Following the move to the new office premises

in Pavo Point and the business transfer, AIA

Brunei will continue to serve the needs of

customers enabling them to live healthier,

longer, better lives.