

115
BUSINESS SECTORS
Expanding into media and e-commerce
In April 2017, Progresif opened its own Startup Lab
to support the growth of local innovation and to assist
startups in their development. A few months later, the
company launched Brunei’s first app-based mobile
radio station to support the growing music and content
production industry in Brunei.
“The market in Brunei for mobile services is, by its nature,
finite,” said Paul. “New applications such as the Internet
of Things (IoT) will of course continue to drive a number
of connections. We believe an action of plan to embrace
media and e-commerce as a means of diversifying our
revenues, while continuing to focus on our core mobile
segments and further developing a presence in selected
local, government corporate and business markets.”
Moving forward
Progresif has made significant development over the last
few years. However, Progresif does not plan to stop and
settle. The Progresif CEO said there would always be
room for improvement.
“In every area of Progresif, however accomplished
we become, we’ll always look to do better,” said Paul.
“A key area, as I mentioned earlier, is that of customer
experience. We must be relentless in pursuit of absolute
excellence in everything we do that affects the way
people and organizations interact with us. In Progresif, we
have two types of people: those who serve the customer
and those who serve those who serve the customer.”
Progresif will continue their emphasis on innovation.
“We expect to enhance our media offers alongside the
magazine and the radio that exist today. We will be
adding new features to existing products and continuing
in our quest to offer the most effective customer service,
delivering an extraordinarily positive experience in every
interaction,” said Paul.