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82

Borneo Bulletin Yearbook 2019

Enhanced digital banking experience

An international bank with sound knowledge

of the local market, Standard Chartered plays

on these strengths to sustain its business and

promote its growth in the face of global and

domestic economic challenges.

Standard Chartered is the only international

bank in Brunei offering a full-suite of banking

products and services. The year 2018 saw the

bank celebrating their milestone of 60 years

of operations in Brunei, signalling the bank’s

strength and endurance.

The bank’s international network is a major factor

behind its success. With access to global best

practices, the bank is able to adopt them into

the Bruneian market, allowing for an enhanced,

client-centred decision making process and ease

in adapting to shifting market conditions to meet

clients’ needs better.

Additionally, the bank strives to ensure its daily

operations continuously meet global standards

to deliver high quality products and services to

its clients.

In recent years, Standard Chartered began

leveraging on its global network to diversify

local economy by bringing in large foreign direct

investments (FDIs) into Brunei. Through its strong

corporate banking services, the bank aims to be

the financial service provider of choice for the

inbound FDIs.

The bank also aims to be a bridge for Bruneian

companies targetting to expand operations

overseas by allowing access to Standard

Chartered’s global branches.

In line with Brunei Vision 2035 and supporting

AMBD’s calls to promote public financial

literacy, Standard Chartered provides content

for a weekly financial literacy column and

recently began putting out its content on digital

publications to expand its reach.

The bank also conducts roadshows around

Brunei to further promote financial literacy. The

public can learn more about financial planning

insights from the bank’s dedicated team of

licensed financial consultants.

Standard

Chartered’s

Corporate

Social

Responsibilities focus on environmental

sustainability, which the bank believes is

important for long-term economic benefits. The

bank’s sustainability initiatives aim to create a

sustainable environment for Brunei to prosper

environmentally and economically and therefore

contribute to a profitable marketplace for various

industries in the country.

In September 2018, the bank received the Best

Consumer Digital Bank 2018 award from Global

Finance for the fifth time, having previously

received the award in 2013, 2014, 2015 and 2016.

The award signifies the bank’s commitment and

investment into its digital offerings, with great

emphasis on security while meeting clients’

demands.

Moving forward, the bank aims to further expand

its digital footprint as digital banking habits

among its clients continue to grow, ensuring an

enhanced and efficient platform.